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Transparent salaries

Transparency is one of our core values. We’ve found that it builds trust, holds us accountable, and can push our industry forward. Since 2013, we’ve shared our formula-based approach to compensation, including the complete list of our salaries.

We’ve found that salary transparency can help others, which is central to our mission: to help small businesses get off the ground and grow.

View up-to-date salaries of everyone at Buffer in this table. Read on for our approach and philosophy.

Buffer Salaries

Teammate avatar imageJoel
LeadershipCEOBoulder, CO, USA$298,958
Teammate avatar imageCaro
LeadershipChief of StaffPortland, OR, USA$231,750
Teammate avatar imageMaria
Leadership, ProductCPODenver, CO, USA$296,620
Teammate avatar imageÅsa
Leadership, AdvocacyVP Customer AdvocacySydney, Australia$235,103
Teammate avatar imageMandy
PeopleExecutive AssistantNashville, TN, USA$106,337
Teammate avatar imageJenna
PeopleExecutive Assistant Grand Rapids, MI, USA$104,252
Teammate avatar imageJenny
FinanceDirector of Business OperationsLouisville, KY, USA$191,442
Teammate avatar imageKyle
FinanceSenior AccountantJacksonville, FL, USA$128,576
Teammate avatar imageNick
FinanceAccounting AssociateNairobi, Kenya$80,579
Teammate avatar imageMike E
MarketingSenior Product Marketing ManagerSydney, Australia$151,286
Teammate avatar imageHailley
MarketingSenior Content & Communications ManagerCharlottesville, VA, USA$157,500
Teammate avatar imageSophie
MarketingDemand Gen SpecialistNomad$97,421
Teammate avatar imageAdnan
EngineeringSenior EngineerGlobal Cost of Living$145,059
Teammate avatar imageAndy
EngineeringStaff Engineer, Mobile iOSSan Francisco, CA, USA$203,898
Teammate avatar imageBoris
EngineeringSenior Engineer Montpellier, France$161,518
Teammate avatar imageEric
EngineeringSenior Engineer Taipei, Taiwan$161,518
Teammate avatar imageFederico
EngineeringSenior Engineer Pleasanton, CA, USA$167,688
Teammate avatar imageHamish
EngineeringEngineering ManagerVancouver, Canada$161,518
Teammate avatar imageJoe
EngineeringSenior Engineer, Mobile AndroidBrighton, UK$171,404
Teammate avatar imageJordan
EngineeringSenior Engineer, Mobile iOSOzark, MO, USA$145,059
Teammate avatar imageJosé
EngineeringSenior EngineerMadrid, Spain$161,518
Teammate avatar imageMike S
EngineeringStaff EngineerBarcelona, Spain$194,740
Teammate avatar imagePhil
EngineeringStaff EngineerMontpellier, France$183,508
Teammate avatar imageSteven
EngineeringStaff EngineerTaipei, Taiwan$183,508
Teammate avatar imageGisete
EngineeringSoftware EngineerSeattle, WA, USA$142,517
Teammate avatar imageEduardo
EngineeringSenior EngineerMaastricht, Netherlands$150,919
Teammate avatar imageMaya
EngineeringSenior EngineerBarcelona, Spain$147,960
Teammate avatar imageAmy Lee
EngineeringEngineering ManagerNashville, TN, USA$161,518
Teammate avatar imageSol
EngineeringSenior EngineerGlobal Cost of Living$145,059
Teammate avatar imageJuliana
EngineeringSoftware EngineerGlobal Cost of Living$130,831
Teammate avatar imageDinos
EngineeringSenior EngineerGorredijk, Netherlands$147,960
Teammate avatar imageDianne
EngineeringDirector of EngineeringZurich, Switzerland$216,378
Teammate avatar imageDace
EngineeringSoftware EngineerNew York, NY, USA$142,517
Teammate avatar imageMick
EngineeringSoftware EngineerWexford, Ireland$128,265
Teammate avatar imagePrateek
EngineeringSenior EngineerBangalore, India$145,059
Teammate avatar imageGabi
EngineeringEngineering ManagerAmsterdam, Netherlands$183,508
Teammate avatar imageCarlos
EngineeringEngineering ManagerMadrid, Spain$161,518
Teammate avatar imagePeter
EngineeringSenior Engineer Cairo, Egypt$145,059
Teammate avatar imageArek
EngineeringSenior Engineer Warsaw, Poland$145,059
Teammate avatar imageHeather Y
EngineeringSoftware Engineer New York, NY, USA$125,132
Teammate avatar imageMw
EngineeringSoftware EngineerCape Town, South Africa$130,831
Teammate avatar imageEthan
Engineering, MarketingMarketing EngineerPhiladelphia, PA, USA$112,619
Teammate avatar imageDaisy
EngineeringSoftware EngineerSydney, Australia$128,265
Teammate avatar imageHenry
EngineeringSenior Engineer Berlin, Germany$161,518
Teammate avatar imageTom R
ProductDirector of ProductToronto, Canada$204,021
Teammate avatar imageDiego
ProductSenior Product ManagerBarcelona, Spain$168,732
Teammate avatar imageAmanda
ProductSenior Product ManagerAmsterdam, Netherlands$165,424
Teammate avatar imageSteve
ProductSenior Product ManagerEdmonton, Canada$168,732
Teammate avatar imageCatinca
ProductProduct ManagerBucharest, Romania$153,450
Teammate avatar imageTom D
DesignSenior Product DesignerBristol, UK$139,050
Teammate avatar imageSofia
DesignSenior Product DesignerAntwerp, Belgium$143,222
Teammate avatar imageIsmail
DesignProduct DesignerCasablanca, Morocco$124,125
Teammate avatar imageJulian
DataSenior Data ScientistLouisville, KY, USA$169,780
Teammate avatar imageAdam
Advocacy Senior Escalations ManagerDetroit, MI, USA$119,351
Teammate avatar imageDaniel S
Advocacy Customer AdvocateBonners Ferry, ID, USA$85,561
Teammate avatar imageDanny
Advocacy Technical AdvocateManchester, UK$105,462
Teammate avatar imageDarcy
Advocacy Senior Customer Advocate ManagerFort Collins, CO, USA$111,392
Teammate avatar imageDave C
Advocacy Senior Customer AdvocateLondon, UK$116,826
Teammate avatar imageHannah
Advocacy Head of Customer Advocacy OperationsBrighton, UK$153,740
Teammate avatar imageJess
Advocacy Customer AdvocateKalispell, MT, USA$66,096
Teammate avatar imageJulia
Advocacy Senior Customer AdvocateLos Angeles, CA, USA$113,423
Teammate avatar imageJuliet
Advocacy Senior Customer AdvocateLondon, UK$116,826
Teammate avatar imageKarinna
Advocacy Technical AdvocateTustin, CA, USA$99,408
Teammate avatar imageKatie G
Advocacy Diversity, Equity, Inclusion (DEI) ManagerWoodside, CA, USA$156,827
Teammate avatar imageKelly
Advocacy Senior Customer AdvocatePhiladelphia, PA, USA$102,081
Teammate avatar imageNate
Advocacy Senior Customer AdvocatePortland, OR, USA$102,081
Teammate avatar imageOcta
Advocacy Senior Customer AdvocateNomad$99,107
Teammate avatar imageRoss
Advocacy Customer Advocate ManagerLouisville, KY, USA$108,297
Teammate avatar imageEssence
Advocacy Customer AdvocateChicago, IL, USA$80,649
Teammate avatar imageMeilyna
Advocacy Customer AdvocateBandar Seri Begawan, Brunei Darussalam$83,068
Teammate avatar imageJames W
Advocacy Customer AdvocateMelbourne, Australia$88,127
Teammate avatar imageCheryl
Advocacy Customer AdvocateTema, Ghana, West Africa$75,685
Teammate avatar imageLexi
Advocacy Customer AdvocateBrooklyn, NY, USA$81,645
Teammate avatar imageBen
Advocacy Customer AdvocateNakhon Ratchasima, Thailand$71,340
Teammate avatar imageEmily
Advocacy Customer AdvocateMelbourne, Australia$71,340
Teammate avatar imageSimon
MarketingDirector of Growth MarketingOttawa, Canada$193,705
Teammate avatar imageUmber
MarketingContent WriterSan Jose, CA, USA$99,955
Teammate avatar imageTami
MarketingContent WriterLagos, Nigeria$91,759
Teammate avatar imageMartin
Design Senior Design ManagerBerkeley, CA, USA$203,937
Teammate avatar imageMitra
MarketingSocial Media ManagerNew Braunfels, TX, USA$92,833
Teammate avatar imagePhill
MarketingSenior Product Marketing ManagerLondon, UK$171,458
Teammate avatar imageAbeeb
EngineeringSoftware EngineerLagos, Nigeria$128,265
Teammate avatar imageJacob
EngineeringSoftware EngineerNashville, TN, USA$128,265
Teammate avatar imageBatsirai
ProductGrowth Product ManagerOttawa, Canada$153,450

Open roles

Salary formula

Salary formula illustration
Salary formula step 1

We benchmark for position and experience level

The role benchmark is based on the software industry and the 50th percentile of San Francisco market data.

Role examples:

Customer Advocate III, $106,912

Product Marketer, $108,838

Salary formula step 2

Apply cost of living based on your location

These take into account being a global team, while closing the gap found in traditional compensation approaches.

Cost of living bands:

Global (90%) and High (100%)

Salary formula step 3

Determine a formula-based salary

We calculate salaries taking into account being a global team and closing the gap found in traditional pay practices.

Salary example:

A Product Marketer in an Intermediate cost of living band would earn $97,954.

Our compensation philosophy

We’re committed to providing fair and competitive compensation through these key principles:


Openly share our approach and all salaries to create trust, hold ourselves accountable, and serve as a resource for the industry.


Maintain an easy-to-understand formula that allows anyone to easily see how we arrive at any individual salary.


Ensure that those with the same role and responsibilities who are at the same experience level are paid equitably.


Pay above market to attract the team we need, thrive as individuals, and avoid exceptions and inequity resulting from negotiation.

The Buffer Salary calculator

We built a salary calculator so that anyone can see what they would make at Buffer. We hope this information can also help others determine fair and competitive salaries across various roles and locations.

Calculate your salary

<1% Gender Pay Gap

Our unadjusted pay gap at Buffer across the entire organization is .4% as of February 2022. We’re proud that this is much lower than average in tech (12%).

Read our 2022 pay analysis

Transparent Salaries Timeline


Moved down to just two cost-of-living bands.


Clarified our overall compensation principles and launched our Salaries page.


We decided to benchmark all roles to the San Francisco 50th percentile.


We added cost of living bands to our formula for more consistency.


Adjusted our salary formula to be more robust and launched our salary calculator


We created our first salary formula using our own salary bases.

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